Built for real business

The backbone
of your company.

Company Backbone brings the work, information, and decisions that keep a business moving into one connected operating system.

Explore the platform ↓Open the application ↗

COMPANYBACKBONE

The platform

Built to make the
whole company work better.

Most businesses do not have an information problem. They have a connection problem. The customer details live in one place. The job lives somewhere else. Finance, field work, properties, people, and the next important decision all get separated.

Company Backbone connects them without flattening the real-world detail that makes your company work.

See every module ↓

One connected operating model

From opportunity to
completed work.

Every handoff carries its context forward. Nothing needs to be recreated just because it changes hands.

Capture

A prospect, asset, request, or issue enters once.

Coordinate

The right person gets the next move with full context.

Execute

Work is completed in the field, office, or customer portal.

Improve

Results, exceptions, and history strengthen the next decision.

Designed for the way work really happens

See what needs
attention. Then act.

Every role gets a focused home, not a generic dashboard. An owner sees priorities and company health. Sales sees availability and follow-ups. A field worker sees the work that is next.

Role-aware workspaces
Clear ownership and state
Search, filters, and action history

Operations

Good morning, SteveMake the next move.

Act now03

Today08

System01

Needs attention nowView all

Advertiser approval needs reviewCustomer portal

Review

Vinyl delivery expected todayField operations

Open

Lease renewal begins in 30 daysProperty

Open

Sales availabilityOpen workspace

6 faces available in November

Platform modules

Everything connected.
Nothing watered down.

Use the modules you need. Each one is built on the same people, records, permissions, alerts, and operational history.

Command Center

A role-aware home screen that turns scattered activity into a clear, prioritized next move.

Action center with urgency and ownership
Company health and workflow status
Search and voice-ready navigation

Sales & CRM

Keep prospects, customers, conversations, programs, renewals, and follow-up commitments connected.

Contacts, agencies, advertisers, and opportunities
Follow-up scheduling and communication history
Renewal visibility and sales recommendations

Inventory & Availability

Model every real asset in full detail, understand what is available, and present the right option with confidence.

Locations, faces, assets, photos, and specifications
Availability windows and flexible inventory
Company-owned and partner inventory together

Proposals & Agreements

Build programs from live availability, send polished documents, secure signatures, and turn commitments into work.

Flexible terms, artwork, rates, and placement choices
Proposal PDFs and online approval
E-sign handoff into customers and work orders

Field Operations

Give crews a direct path from assigned work to a review-ready completion record.

Work orders, priorities, due dates, and assignments
Completion photos, artwork, and review states
Receiving, maintenance, installs, and cancellations

Route Planning

Plan a day around the work that remains, then keep the next action in front of the person doing it.

Optimized daily routes and external stops
Current-location starts and flexible additions
Directions, completion, and progress in one flow

Property & Leases

Maintain a complete operational record for sites, agreements, obligations, permits, and supporting documents.

Property, location, owner, and lease records
Key dates and obligations surfaced before they are missed
One model for every asset, without stripped-down record types

Financial Operations

Connect the operational decisions people make every day with invoices, recurring programs, and accounting workflows.

Customer and invoice handoff to QuickBooks
Program economics and vendor-cost visibility
Financial workspace, reporting, and reconciliation support

Asset Monitoring

Watch operational systems that cannot wait for a manual check, then direct the right person to the right response.

Solar and equipment monitoring
Persistent exceptions until the condition clears
Maintenance work created from real operating signals

Customer Experience

Give customers a clean, controlled way to review proposals, approve work, and stay informed.

Advertiser submissions and approvals
Artwork and proposal visibility
Immediate office notification when action is needed

Alerts & Reporting

Replace a pile of reminders with an operating queue that shows what needs attention now, today, later, or only if it changes.

Cross-module alerting and daily digests
Operational receipts and workflow confidence
Reports that start from decisions, not raw data

Multi-Company Control

Run one company well, or manage many, with clean data boundaries and practical access for the people who need it.

Role-based permissions and company switching
Explicit inventory sharing between companies
Platform-level oversight without data bleed

A stronger foundation for what is next

Built to grow
with the company you are building.

Company Backbone is not a collection of loosely connected tools. It is a durable foundation for operating a serious business with clarity today and room to grow tomorrow.

Start the conversation ↗

One operating picture

Sales, field work, property, finance, and customer activity move through a connected system instead of competing tools.

Built around the work

The day begins with the next action. The system keeps the context, history, and right controls close at hand.

Specific without being narrow

Start with the details that make your business unique, then retain a platform that can support what comes next.

Connected where it counts

Works with the systems
already running your business.

Bring the important signals into one place while keeping the systems you rely on in the loop.

QuickBooksGmailGoogle MapsSignWellFedExSupabase

For out-of-home operators

Find the open face.
Sell it without retyping it.

See how Liberty Outdoor moves live billboard availability into a priced proposal, then carries the sold program into artwork, field work, billing, and renewal.

See the real OOH workflow ↗

Live Liberty example114

billboards searchable on one inventory map, with date-based availability ready for proposals.

Less duplicate entryFewer booking conflictsFaster proposalsVisible cost